Cincinnati Life Insurance Review

Cincinnati Life is part of the Cincinnati Financial Corporation.

Is Cincinnati Life a Good Insurance Company?

Founded in 1950, this company has been providing insurance to consumers for business, home, auto and life insurance.

Financial Strength

  • AM Best – “A+”
  • Fitch – “A+”
  • Moody’s – “A3”
  • S&P – “A+”

Rating as of – AM Best 01/2021, Fitch 01/2020, Moody’s 07/2020, S&P 09/2019 and subject to change.

Cincinnati has good quality financial strength ratings to offer life insurance consumers.

How Easy is it to Get a Policy with Cincinnati?

Life insurance is easy with the Rapid Review accelerated underwriting program.

If you qualify, you may be approved in as little as 3 days.

Accelerated underwriting highlights:

  • Issue ages 18-50
  • Face amounts from $100,000 – $1,000,000
  • Term lengths – 10, 15, 20, 25 and 30-year term
  • Underwriting class – Standard non-smoker or better
  • Cigar, pipe, chewing tobacco use is okay.

Insureds who use cigarettes, e-cig/vape, hookah, marijuana, gum or patch are not able to use accelerated underwriting.

The accelerated application process involves:

  • Submitting preliminary info electronically.
  • Completing a phone interview with underwriting.
  • If you qualify, you’ll be approved in as little as 3 days.
  • If not, your application will go through traditional underwriting.

Accelerated underwriting does not require a paramed exam.

Cincinnati is one of the best life insurers with underwriting cigar, pipe, and chewing tobacco.

They give non-tobacco rates for positive urine samples.

Others that offer this are Prudential, John Hancock and Lincoln National.

Are Cincinnati Policies Competitive?

Cincinnati Life does offer some competitive life insurance, especially for term life coverage.

Term Life Insurance from Cincinnati Life

The Termsetter is a level term life insurance policy that is available.

Highlights include:

  • Minimum face amount – $25,000
  • Term lengths – 10, 15, 20, 25 and 30-year
    • 10-year – age 0-75
    • 15-year – age 0-75
    • 20-year – age 0-65
    • 25-year – age 0-60
    • 30-year – age 0-55
  • Conversion available
  • Underwriting rate classes:
    • Preferred Plus
    • Preferred
    • Standard Plus
    • Standard
    • Preferred Smoker
    • Standard Smoker
  • Riders:
    • Accelerated Benefits
    • Children’s Term Life Insurance
    • Accidental Death
    • Disability

Termsetter ROP is a return of premium term life policy available in 20, 25 and 30-year term lengths.

Permanent Life Insurance from Cincinnati Life

Whole life insurance and universal life insurance is available to consumers

  • Guaranteed Whole Life
  • Heritage UL
  • Lifesetter Flex UL

The Guaranteed Whole Life policy offers a number of premium options:

  • Level pay all years
  • 10 Pay
  • Single premium
  • Paid up at 65

You may purchase additional paid-up life insurance with additional riders.

The Heritage universal life offers guaranteed insurability to age 121, and the Lifesetter policy offers the potential to accumulate some cash value.

  • Riders:
    • Accelerated Benefit
    • Children’s Term Life Insurance
    • Chronic and Terminal Illness Accelerated (Heritage)
    • Accidental Death Benefit (Heritage)
    • Disability Waiver of Monthly Deduction (Heritage)
    • Insured Insurability (Heritage)

The Insured Insurability rider is pretty unique. Foresters, Assurity, and Nationwide are companies that offer similar riders.

For any permanent life insurance policy, we’ll provide you with full company illustrations and comparisons to other companies.

Does Cincinnati Life Provide Good Customer Service?

You may reach customer service by calling 800-783-4479

Cincinnati Life offers online customer service. You may login – here

Corporate headquarters is located at:

6200 S. Gilmore Street – Fairfield, Ohio 45014


Cincinnati is good quality company with competitive term life insurance policies.

It’s definitely worth a look when considering your life insurance purchase.

Please take a few minutes to submit your quote request today. Thank you.

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Michael Horbal - Author

Michael J. Horbal

Owner of RiskQuoter

Too many people overpay for life insurance because they have the wrong life insurance company, agent, or both. That’s why I started RiskQuoter – To help you get the best life insurance rates available.

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